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Why You Need Marketing Right Now

Digital Marketing

Marketing is one of the most important functions of operating a business. Technology has forever changed how businesses both operate and market. Today, word-of-mouth marketing and hoping enough customers see your business is not enough. With endless competition, it is up to businesses to implement creative, relevant, and sometimes aggressive marketing strategies to survive. 

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4 Factors To Consider When Choosing Software For Your Company

With the advancement of technology, the market has become flooded with software, apps, and tools all geared to help our business run better. These programs can provide added efficiency, accuracy, productivity and more. Unfortunately, with so many choices, it can be difficult to choose the right one for your company. Here are four things to consider when making your next software application purchase:

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Step Out of Your Comfort Zone – Seize the Opportunity

Image_Step out of your comfort zone_blog_KG_04-03-19

Comfort zone…

is a situation in which you feel comfortable and in which your ability and determination are not being tested. When you’re in the comfort zone, you’re subconsciously looking for ways to stay in it. Comfort does not equal success. That’s because comfort can easily lead to complacency, and complacency most definitely does NOT lead to greater levels of success. A little while ago, I decided to leave behind what was familiar to explore the unfamiliar; I left my job after 15 years. The pros of my formally held position were: 1) great benefits, 2) great pay and 3) an awesome retirement package, the main con: 1) the position offered ZERO ability to stimulate and challenge my mind.

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