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Email list hygiene is an increasing concern for marketers and business owners. This is because a clean list means improved personalization, and better click and open rates. These translate to improved engagement and deliverability.
You put a lot of effort and energy on your email marketing campaigns. You put in the time to share something you think is valuable to your audience, and it’s frustrating when half of your subscribers don’t open the first message.
Email is a powerful marketing tool for any business if you leverage it properly. A customer’s inbox is a distraction-free zone you’ve been invited into. This gives you the chance to capture their attention with more high-targeted offers than any digital channel.
At BT Web Group we believe that we’ll never have all the answers to website questions or marketing problems when they arise, but if there is a way we’ll go to the ends of the earth to find it or create it.
Customer segmentation is essential for the success of any business. Since personalization and customer experience are make-or-break factors for business, effective list segmentation is a must.
National Fresh Breath Day is observed annually on August 6th. Created to appreciate oral hygiene and its importance. Dentists and oral care professionals hail this as a day dedicated to fighting bad breath.
A wise man once said…
Air Force Day was established on August 1, 1947, by President Truman “in recognition of the personnel of the victorious Army Air Forces and all those who have developed and maintained our nation’s air strength.” August 1 was chosen to mark the 40th anniversary of the establishment, in 1907, of the Aeronautical Division in the Office of the Chief Signal Officer of the Army.
Monday’s are hard.